Brand Identity | Hankook Tire Global official site go to main prd

Brand Identity

Please allow us to introduce the symbol of Hankook Tire & Technology, a global innovator, ushering in a new era.


Hankook Tire & Technology's logo is used as Hankook Driving Emotion, which is a combination of the slogan as the corporate vision, with the symbol mark that symbolizes a tire tread and dynamics, and the logotype that relays the innovativeness of a proactive and creative company.


The colors of Hankook Tire & Technology are orange and black.* When printing, spot colors should be set by default, but if the spot colors are not available, the CMYK colors of Process Color may be used as alternatives.